Former Senior Living Software Sales Executives Bring more B to B Expertise as SoftVu Expands
February 8, 2017
Kansas City, Missouri: SoftVu, an industry-leading company renowned for helping clients with lead generation and marketing automation for more than sixteen years, announced today the addition of Sales Directors Joe Figliolino, and Chrissy Kemper to its SeniorVu team.
“With the rapid growth of our SeniorVu sales, Joe and Chrissy are much welcomed additions,” states Erika Kirtley, Director of SeniorVu Sales. “Their experience selling senior living lead generation software while working directly with industry C-Suite Executives will help bring the SeniorVu innovation to more communities, faster.”
Joe and Chrissy, combined, bring 15+ years of selling lead generation software to senior living communities – most recently both working for Yardi on national accounts. Their experience and inside knowledge of the sales pipeline needs of the senior living market will help to quickly accelerate SoftVu’s latest marketing innovation -– SeniorVu.
“Searching for the right senior living community can be exhausting to the family and seniors,” says Joe. SeniorVu helps families and seniors make better decisions at one of the most vulnerable times of their lives. “There is something so rewarding in that. I know if my family would have had access to SeniorVu, that it would have saved a lot of stress in finding care for my grandma. I want to be able to help more families find the best fit for their situation and help senior living communities reach unprecedented occupancy rates,” Joe stated.
“When the opportunity presented itself to work with SeniorVu and its forward-thinking innovation, I couldn’t wait to join the team,” says Chrissy. SeniorVu’s machine-learning algorithms not only help seniors find the best senior living community for them, it helps communities find their future residents even before they raise their hands. “The thought of streamlining the process for both the senior and the community is remarkable. Communities need highly qualified leads and they often don’t have time to find them. Seniors need their next home to be a match for them emotionally, socially and financially. That’s what SeniorVu is all about. I am very excited to be part of the growing SeniorVu team,” Chrissy stated.
SoftVu maximizes ROI by automating communication to its clients’ sales pipeline and existing customer base. They create, manage, distribute, and track automated marketing strategies for direct to consumer markets in the Senior Living and Mortgage Lending sectors.
Built for flexibility and to adapt to people’s existing or new sales process, SeniorVu allows senior living companies to engage their leads in a smarter and more cost-effective method.